Overview
Social Media/Marketing Assistant Jobs in Durban, South Africa at Kingsley Heath
Our Social Media/Marketing assistant is responsible for developing, executing, and monetising the company’s social media strategy across various platforms, creating engaging content, monitoring online interactions, analysing data to optimize campaigns, and fostering audience engagement to increasebrand awarenessand achieve marketing goals and return on investment. Key duties include content creation, copywriting, data analysis, community management, and collaborating with other teams to maintain brand consistency across social media channels.
Key Responsibilities:
Content creation and curation:Develop, schedule, and publish compelling content across multiple social media platforms, including text, images, videos, and graphics, aligned with brand messaging.
Social media strategy development:Create and implement comprehensive social media strategies to achieve specific marketing objectives, including audience growth, lead generation, andbrand awareness.
Community management:Engage with followers by responding to comments, messages, and queries promptly, fostering positive interactions and addressing customer concerns.
Data analysis and reporting:Monitor social media analytics to track campaign performance, identify trends, and make data-driven adjustments to improve engagement and reach.
Campaign management:Plan and execute social media campaigns, including paid advertising, influencer collaborations, and promotional initiatives.
Trend monitoring:Stay updated on emerging social media trends, platforms, and best practices to adapt strategies accordingly.
Brand consistency:Ensure all social media content aligns with the company’s brand identity and voice across platforms.
Required Skills:
Excellent writing andcommunication skills:Ability to craft engaging copy and effectively communicate withdiverseaudiences across social media platforms.
Basic graphic design skills:Ability to create visually appealing content.
Analytical skills:Proficiency in using social media analytics tools to interpret data and make informed decisions.
Time management and organization:Ability to prioritize tasks and manage multiple social media accounts efficiently.
Digital marketing knowledge:Understanding of digital marketing concepts, including SEO, paid advertising, and social media marketing best practices. Working experience with Shopify.
Adaptability:Ability to quickly adjust to changing social media landscapes and algorithms.
This is where the magic happens. Our Support Office teams work behind the scenes to support all functions of our business and bring African Luxury to life across all touchpoints.
From concept to creation, evaluation to activation, plan to finished product — it all begins right here.
Seniority Level
Entry level
Employment Type
Full-time
Job Function
Marketing and Sales
Industries
Retail
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Title: Social Media/Marketing Assistant
Company: Kingsley Heath
Location: Durban, South Africa
Category: Marketing / Advertising / PR, IT/Tech
