Overview
Social Media Manager Jobs in City of Cape Town, Western Cape, South Africa at West Coast Group
Title: Social Media Manager
Company: West Coast Group
Location: City of Cape Town, Western Cape, South Africa
Introduction
We are an established restaurant group, looking for a proactive, energetic, and experienced individual to manage our social media channels.
Tasks will include the writing and creation of content, community management, reporting and influencer management.
Key Responsibilities
- Planning, creating and publishing of various content types (Facebook posts, Instagram posts, TikTok, tweets, blog posts, in the form of images, GIFs, videos, slideshows, quizzes etc.)
- Community management (responding to comments and relaying feedback)
- Handling of all complaints that are received via social media, email and phone
- Running of competitions on social platforms
- Assisting the PPC specialist where needed
- Managing listings on TripAdvisor, Zomato, and other review platforms
- Using measurement tools to provide reports on metrics, and recommend ways to improve on those metrics through testing and new initiatives
- Keeping abreast of local and international social media trends and tools
- Developing a thorough understanding of the restaurant business and building relationships with suppliers and stakeholders
- Reporting to the Marketing Manager
- Managing and sourcing influencers
- Assisting the overall team where needed
Requirements
- Degree or diploma in journalism, communications, marketing, or advertising
- At least 2 years of experience in social media/community management and/or content strategy
- Strong command of the English language and excellent written and verbal communication skills
- Should be able to work independently and as part of a team
- Knowledge of each social network and best practices
- A creative thinker, with the ability to use both data and intuition to make decisions
- Self-starting and proactive with a sense of urgency and strong attention to detail