Overview
SEO/GEO Specialist Jobs in South Africa at Plan.Net CreativeNest South Africa
Title: SEO/GEO Specialist
Company: Plan.Net CreativeNest South Africa
Location: South Africa
At Plan.net CreativeNest South Africa, we’re looking for an SEO/GEO Specialist who understands not only traditional search, but also how brands and content need to show up across AI search, generative search and answer engines.
You’ll help shape how large-scale commerce and editorial content is structured, optimized and generated – from PDPs and PLPs to advisory, campaign and web content.
What you’ll do
• Define SEO & GEO requirements across commerce, editorial and web content
• Translate search intent, keywords, entities and topics into scalable content strategies
• Optimize PDP, PLP, advisory and editorial content for discoverability
• Develop requirements and prompts for AI-assisted content generation
• Help build scalable topic clusters, metadata, internal linking and content structures
• Identify opportunities to optimize, refresh and expand existing content
• Explore how brands can become more visible across AI search and answer engines
• Work closely with content, UX, production, publishing, tech and data teams
• Help ensure AI-generated content remains useful, accurate, brand-safe and production-ready
What we’re looking for
You have strong SEO expertise, ideally within e-commerce, retail or large-scale content environments, and you’re already thinking beyond Google.
You understand GEO, AI search and evolving discovery behaviour and have hands-on experience using AI tools for research, optimization and content generation.
You’re comfortable working with:
→ Search intent & keyword research
→ Topic clusters & entity-based SEO
→ PDP & PLP optimization
→ Metadata, schema & internal linking
→ Editorial and advisory content
→ AI-assisted content generation
→ Analytics & performance data
→ Scalable and localized content production
Why this role is exciting
This isn’t a traditional SEO copywriting position. You’ll help define how SEO, GEO and AI-supported content creation work together at scale — and shape new approaches to discoverability as search continues to evolve.
Because search behaviour is highly market- and language-dependent, we’re particularly interested in candidates with strong European market experience and language sensitivity, especially across markets such as Germany and France.
Interested? We’d love to hear from you.