Overview
Senior Multimedia Marketing Specialist (YouTube & Podcast) Jobs in Johannesburg, Gauteng at Growth Troops
Full Job Description
Senior Multimedia Marketing Specialist (YouTube & Podcast)
Location: Remote (Eastern Time Availability Required)
Position Type: Full-Time
Reports To: Executive Leadership
The Role
As Senior Multimedia Marketing Specialist, you’ll oversee the production and growth of our podcast and YouTube presence, while spearheading a cross-platform content strategy that drives engagement and audience acquisition.
You’ll lead end-to-end media execution—from interviews to post-production to social promotion—and bring a strategic lens to every creative decision. If you thrive at the intersection of storytelling, content systems, and data, this is your stage.
Your Responsibilities
Coordinate and manage podcast production—from guest booking to post-recording handoffs
Design and execute a video-first strategy to grow YouTube reach, retention, and subscriber count
Lead content repurposing across platforms (Instagram, TikTok, LinkedIn), optimizing for format and audience
Collaborate with design and editing partners to ensure timely, quality delivery of content
Produce promotional and visual materials in Canva, Adobe, or CapCut aligned with brand identity
Draft and publish newsletters, blog posts, and resource content that align with product goals
Optimize all web-based media (e.g., WordPress blog, landing pages) for search and discoverability
Track performance via HubSpot, YouTube Studio, and analytics dashboards—then adjust as needed
Cultivate audience interaction and retention across video and podcast platforms
Support customer marketing through the creation of onboarding and tutorial content
What You’ll Need
3–5 years in content creation, podcasting, or video-first marketing
Demonstrated success growing YouTube and podcast audiences using analytics and experimentation
Expertise in repurposing long-form content across multiple formats
Familiarity with SEO, YouTube metrics, and social platform dynamics
Hands-on experience with tools like Canva, Adobe Creative Suite, HubSpot, and WordPress
Strategic operator who balances creative instincts with a performance mindset
Excellent project management and communication skills in a remote environment
Note: U.S. Eastern Time Zone availability is essential for live coordination, team collaboration, and event participation.
Title: Senior Multimedia Marketing Specialist (YouTube & Podcast)
Company: Growth Troops
Location: Johannesburg, Gauteng
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