Overview

Sales Development Representative (SDR) – Cold Caller / Appointment Setter Jobs in South Africa at Notifi

Title: Sales Development Representative (SDR) – Cold Caller / Appointment Setter

Company: Notifi

Location: South Africa

Company Description Notifi is an AI-driven field services management platform built for home service companies seeking to modernize their operations. The platform centralizes calls, texts, and emails into a single, intuitive inbox, enabling teams to manage customer communications more efficiently. Notifi automates scheduling, dispatching, and operations optimization, helping businesses reduce manual work and improve response times. By streamlining communication and workflows, Notifi allows home service providers to focus on delivering better service and driving sustainable growth. The company values innovation, operational excellence, and customer-centric solutions.

Role Description The Sales Development Representative (SDR) – Cold Caller / Appointment Setter is a remote, contract role focused on generating qualified opportunities for the sales team. Day-to-day responsibilities include making outbound cold calls to prospective home service companies, qualifying leads based on defined criteria, and setting appointments for account executives. The SDR will follow outreach scripts and messaging guidelines while adapting conversations to prospect needs, and will use CRM tools to record activities, update lead information, and track pipeline progress. The role also involves researching target accounts, following up on inbound inquiries, and collaborating with sales and marketing to refine targeting and outreach strategies. Consistent communication, goal tracking, and adherence to performance metrics are core aspects of the position.

Qualifications

  • Demonstrated Inside Sales and Sales experience, with the ability to conduct high-volume outbound calling and handle objections effectively.
  • Proficiency in Lead Generation and Business Development, including researching prospects, identifying decision-makers, and nurturing early-stage opportunities.
  • Strong Communication skills, both verbal and written, with a professional, clear, and confident phone presence.
  • Comfort using CRM or sales engagement tools and basic productivity software to manage leads, track activities, and report results.
  • Proven ability to work independently in a remote environment, manage time well, and meet or exceed activity and performance targets.
  • Prior experience selling SaaS solutions or services to small and midsize businesses is beneficial, especially in home services or related industries.
  • Availability to work consistent hours under a contract arrangement; openness to flexible schedules depending on business needs.
  • High level of professionalism, curiosity about AI and technology-enabled services, and a willingness to learn and adapt in a fast-moving environment.
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