Overview
Partner Marketing & Global Communications Lead Jobs in Cape Town, South Africa at Goodwall
About Goodwall
Goodwall (goodwall.io) is a TIME
100 award-winning social education app, empowering over 3.5 million youth with skills in AI, climate, and entrepreneurship through impactful experiential learning.
We serve as the trusted bridge to impact and connect Gen Zalpha with Fortune 500 companies, governments, and international organizations, including Microsoft, Accenture, HP and UNICEF. We co-build engaging experiential learning campaigns for the next generation to help young people across the globe gain the confidence, skills, and networks to achieve better livelihoods.
Backed by leading investors, Goodwall has been recognized as a World Economic Forum Global Innovator, TIME
100 Top EdTech, and featured by Fast Company, Bloomberg, CNBC and Forbes.
Your Mission
As part of a startup, this role is broad and dynamic with scope to grow in a way that you advise. We are now at an inflection point where demand for partners to work with us is so high that we need a dedicated lead who can shape how Goodwall is understood, trusted and chosen by partners, investors and global stakeholders.
You will own the external narrative of Goodwall: ensuring our work with youth, partnerships and impact translate into credibility, relevance, and Goodwall’s growth.
You will operate across strategic communications, partner marketing and content: defining what we say, how we say it, and ensuring everything we put into the world meets a high standard.
You are a commercially minded storyteller and operator who combines strategic thinking, elite writing ability and strong judgment.
Core Responsibilities
Partner Engagement
Program Communications: Storytelling, audience targeting, and narrative selection for our programs across written, visual, and video formats.
Partner Success Stories: Through a range of formats from MEL impact stories to website case studies, convert completed programs into compelling stories that show-off our joint successes and invite more partners to join the mission.
Joint Communications: Collaborate with partners and alliance members on distribution, joint press, events, and coordinated social moments.
New Partnerships: Work closely with the Partnerships team to build clear, high conversion alliance concepts, partner proposals, and other materials like investor decks.
Content Ownership
Thought Leadership & Content Series: As we have earned our places on some of the most influential stages in social impact and education, you can manage our presence as an authority on youth engagement. Launch anything from a video series interviewing partner companies’ CEOs to short Linked In posts on thought leadership alongside our Growth Marketing team.
New Bets: Propose and launch the next big bet for youth engagement in Goodwall’s alliances, whether it’s in Ethical AI usage in APAC or Regenerative Farming in Africa.
Agency Management: Act as a key point of contact with our marketing agencies to ensure high quality videos, thought leadership, PR content, etc. is produced in the way you feel it should be produced.
Core and Global Communications
Events: Lead our presence at the likes of Davos (WEF), the United Nations General Assembly, and Goals House by turning round tables and panel discussions into global headlines that produce commercial opportunities.
Earned Media & Press: Own Goodwall’s earned-media pipeline, pitch stories to journalists, brief spokespeople, and manage the relationships that get our milestones, programs and our users into the press.
Company Narrative: Work closely with the co-founders on the Goodwall narrative, to refine and deliver it consistently across all of our communications. Think: impact, website, in-app language, sales proposals, event banners, etc.
Editorial Control
Workflows: Structure the processes that produce and publish the comms that you own, such as the editorial calendar, briefings, approvals, asset organisation, and creative agency workflows.
Final touch: Be the final decision-maker for what communications go out to the world on behalf of Goodwall across all formats and channels:
Linked In, PR, sales materials, panel discussion topics at events, case studies, interview content, and more.
AI-Dr…
Title: Partner Marketing & Global Communications Lead
Company: Goodwall
Location: Cape Town, South Africa
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