Overview
Mr D – Junior Category Marketing Manager Jobs in Cape Town, South Africa at Mrdfood
Mr D – Junior Category Marketing Manager
Cape Town
Mr D, a division of , is looking for a highly talentedJunior Category Marketing Managertojoin our teamin Cape Town.
We are a young,dynamic, hyper growth company looking for smart, creative, hard-working people with integrity to join us!
Think you’ve been challenged before? Think again!
Scale:
Show the millions of Mr D customers what you can do
Learn:
We work with the best of the best, and then some.
Grow:
Expand your career in the fast-growing Takealot Group: Â and Mr
D. We like to promote from within:
Here’s your chance.
This position reports to the Senior Marketing Manager for Food & Retail of Mr
D.
Your responsibilities will include:
Assist in conceptualising, implementing and managing ongoing promotional marketing campaigns to drive food orders on the Mr D platform.
Assist with the update and maintenance of the Mr D Demand Planner and promotional calendar for Food vertical initiatives – weekly deals and monthly promo campaigns.
Develop an in-depth knowledge of each consumer target market group to assist in crafting meaningful promotional strategies.
Work closely with themerchandisingteam to improve customer conversion within the Mr D app.
Manage the tertiary revenue bookings, studio bookings and CRM execution for marketing campaigns.
Collaborate with the FoodMerchandising& KAMs team to develop, coordinate and implement relevant campaigns and promos that are aligned with the overall promo calendar and relevant business objectives.
Drive new feature launches and create sustained always-on educational content on product features and differentiators.
Brief studio and agencies and manage the coordination of the various campaigns.
Oversee and manage the daily tracking of the coupon budget allocated for marketing activities.
Plan and coordinate the coupon budget for the upcoming month to align with marketing strategies and objectives.
Engage with the brand, content and social team oncollaborationthrough the line Food and Mr D brand campaigns.
Engage with the social media team on monthly content planning and preparation, as well as paid influencer partnerships.
Work with internal specialist teams on creating and implementing performance media and CRM strategies to grow the orders and FTBs Mr
D.
Collaborate with Takealot Group marketing representatives for Food specific campaigns to cross-sell and access new shoppers from their customer bases.
Monthly, weekly and daily reporting of campaign and promo performance.
Skills, knowledge and abilities:
Ahands-onproject manager with highattention to detail.
A highly driven individual motivated to drive meaningful sales revenue through retail marketing initiatives including promotions, product launches and co-marketing opportunities with brands and third parties.
A strong relationship builder who can unlock opportunities with brands and third parties.
Ability to identify key advertising opportunities and translate these into implementable plans.
Motivated and capable of focusing on and hitting aggressive growth targets.
In-depth understanding of advertising sales and tools.
Skilled in managing high-value accounts and relationships at anexecutive level.
Strong prioritization skills.
Fast learner with the ability to thrive in adynamicand high-paced environment.
Systems thinker with the ability to understand and break down complex problems and relationships.
…
Title: Mr D – Junior Category Marketing Manager
Company: Mrdfood
Location: Cape Town, South Africa
Category: Marketing / Advertising / PR
