Overview
Mid-Weight Brand Manager: Alcohol Brands Jobs in Cape Town, South Africa at VGP Recruitment
Previously disadvantaged candidates will be given preference.
Raise a glass to this fabulous opportunity for a Mid-Weight Brand Manager to join the Marketing team at a leading alcohol brands company in Cape Town. The role will see you working on an exciting portfolio of premium alcohol brands. We are looking for a dedicated candidate to assist the Portfolio Manager in driving volume and value growth across the company’s portfolio.
Alcohol brand experience is highly advantageous.
Consultant:
Kim Steven –
Responsibilities
Ensures Brand volume and value growth in line with the Portfolio Plan
Develop brand strategies that are aligned to the brand role in the portfolio and the context of the current environment & trends
On time and in full execution of brand activity plans
Develop and influence consumer-centric brand bibles that increase differentiation between brands, delivers against the brand role in the portfolio and maximises business growth
Understands key customers per channel, their needs and marketing platforms and applies this to operational planning
Full understanding of competitor activity in market, and the ability to recommend according shifts in activity plans to deliver against short- and long-term ambitions
Manage relationships with creative partners at a project level in a manner that ensures successful & sustained partnerships
Develop cross-functional relationships across the business to ensure key stakeholders are aligned behind Brand activity plans
Management of brand budgets.
Requirements
The successful candidate must have/be:
Marketing Related Degree/Diploma
Minimum 5 years’ experience in FMCG/Retail/Liquor environment
Proven capability in designing and implementing brand communication and activations, with measurable results aligned to brand objectives”
Excellent organisation and communication skills (written, verbal, presentation)
Strategic, creative, innovative thinker with strong operational capabilities
Strong analytical capability, attention to detail and numeracy
Strong commercial acumen
Good problem-solving ability
Comfortable in negotiating needs of brand relative to those of customers, consumers, media, and events partners
Results orientated
Persuasiveness and tenacity to sell ideas
Understanding of the retail environment and route to consumer Pathways
Excellent interpersonal skills, assertive and able to use initiative.
Apply to:
Consultant:
Kim Steven –
City:
Cape Town Country:
South Africa Level of Expertise:
Mid Remuneration:
Negotiable Reference Number:#Kim
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Kim Steven
Consultant
Title: Mid-Weight Brand Manager: Alcohol Brands
Company: VGP Recruitment
Location: Cape Town, South Africa
Category: Marketing / Advertising / PR (Branding Specialist / Ambassador, FMCG)
