Overview
Marketing – Email Copywriting Expert Jobs in Johannesburg, Gauteng at Global Insight Conferences
Job Title: Marketing Email Copywriter
Structure: Fully Remote
Reporting to: Marketing Director
Employment Type: Full-time
About Global Insight Conferences (GIC):
Global Insight Conferences is a leading B2B events company producing high-quality, content-led conferences that bring together senior professionals across sectors including marketing, finance, healthcare, and sustainability. Our events are known for their industry relevance, strategic insights, and actionable takeaways. We have been in the game for 15 years and we know what we are doing. We want talented individuals to join our highly capable team now – could it be you?
Role Overview:
We are looking for a commercially driven and creative Marketing Email Copywriter to join our dynamic marketing team. You will be responsible for crafting compelling, conversion-focused email copy that drives registrations for our portfolio of high-profile conferences. This role is ideal for someone who understands how to engage a professional audience through clear, persuasive messaging that delivers results. This is a demanding job that requires a person who can work fast and bring compelling copy to the table at a moments notice; far from being phased by this, in fact, they should thrive off it!
Key Responsibilities:
Write high-converting email marketing copy for conference campaigns, including launch emails, reminder emails, follow-ups, and nurturing sequences.
Collaborate with the marketing and sales teams to ensure messaging consistency and alignment with campaign goals.
Craft subject lines and preview text that will ultimately drive revenue.
Continuously test and optimise copy to improve engagement and conversions.
Manage and prioritise copy deadlines across multiple concurrent campaigns.
Assist with writing promotional content for landing pages, paid ads, and social posts as needed.
Essential Skills & Experience:
Proven experience writing marketing email copy, preferably in B2B or events.
Strong understanding of email marketing best practices and performance metrics.
Exceptional writing, editing, and proofreading skills with a keen attention to detail.
Ability to adapt tone of voice for different audiences and industries.
Comfortable working in a fast-paced, deadline-driven environment.
Familiarity with email marketing platforms.
A proven track record of producing high value copy.
Desirable:
Experience in B2B events, conferences, or publishing sectors.
Understanding of SEO principles and digital marketing.
Knowledge of CRM systems and A/B testing.
What We Offer:
Competitive salary based on experience.
Opportunities for career growth in a high-performance team.
Fully remote work.
Supportive, creative, and collaborative company culture.
Is this all you?
APPLY NOW!
Job Type: Full-time
Pay: Up to R320Â 000,00 per year
Education:
High School (matric) (Preferred)
Experience:
Copywriting: 1 year (Required)
Digital Marketing: 1 year (Required)
Work Location: Remote
Expected Start Date: 2025/05/12
Title: Marketing – Email Copywriting Expert
Company: Global Insight Conferences
Location: Johannesburg, Gauteng
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