Overview
Junior Digital and Insight Strategist Jobs in Johannesburg, South Africa at TBWA South Africa
Job title:
Junior Digital and Insight Strategist
Job Location: Gauteng, Johannesburg
Deadline: May 05, 2025
Key Responsibilities
Monitor and synthesize cultural, digital, and consumer trends to help inform client and campaign strategies.
Conduct primary and secondary research using tools like Meltwater, GWI, and other third-party platforms. (Knowledge of these platforms is a bonus)
Support strategic planning by turning large volumes of data and observations into actionable insights.
Assist in the creation of presentations, strategic frameworks, and creative briefs.
Collaborate with creative, media, and client service teams to ensure insight-driven thinking is embedded throughout.
Stay on top of digital platform evolutions, audience behaviours, and social conversations.
Requirements
Hard Skills (Technical Requirements)
Research & Data Tools:
Proficient in Meltwater, GWI (Global Web Index ), Google Trends, and other insight platforms.
Comfortable analysing both quantitative and qualitative data.
Digital & Social Fluency:
Solid understanding of social media platforms, content formats, and emerging tech (e.g., AI, Web3, etc.).
Presentation & Writing:
Strong PowerPoint / Keynote skills: able to distill complex ideas into clear, compelling decks.
Able to write strategic summaries, insights, and briefs with clarity and narrative flow.
Bonus:
Basic data visualization ability (Excel, Tableau, Power Bi, Google Studio).
Understanding of media / brand strategy frameworks.
Qualifications & Experience
1–2 years of experience in strategy, research, marketing, or digital communications (agency or client side).
A degree in marketing, communications, or psychology (but we’re open to interesting thinkers from all backgrounds).
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Title: Junior Digital and Insight Strategist
Company: TBWA South Africa
Location: Johannesburg, South Africa
Category: Marketing / Advertising / PR (Digital Marketing, Market Research, Marketing Strategy, Marketing Communications)
