Overview
Head Product Pricing Channels and Revenue Diversification (Gauteng/Head Office) Jobs in Centurion at Land Bank Careers
Job Advert Summary
The Land and Agricultural Development Bank of South Africa (Land Bank) is South Africa’s only specialist agricultural bank established in 1912, the bank’s sole objective is to serve South African commercial and emerging farmers and bring specially designed financial services within their reach. These services enable farmers to finance land, equipment, improve assets and obtain production credit. The Land Bank provides financial services that have moved with the times and continues to provide services to agri-business and constantly reviews its offerings to ensure that they match the needs of an industry. As change has swept across the sector in South Africa the socio-economic makeup of agriculture has altered, bringing new entrants from historically disadvantaged backgrounds on to the land, these new farmers, facing the challenges of establishing sustainable agri-businesses across the agricultural value chain, Land Bank has been a commercial lifeline offering appropriately designed financial products that facilitate personal and commercial viability in a sector that is vital to the sustainability of South Africa and its people.
MAIN PURPOSE OF THE JOB
The Head of Product, Pricing, Channels, and Revenue Diversification at Land Bank, will be responsible for developing; leading and the execution of the strategy:
A comprehensive strategy for the Bank’s product portfolio, pricing models, channels, revenue diversification and innovative product offerings
Identify emerging trends in the agricultural sector and financial services, positioning the bank to leverage these opportunities for growth and competitive advantage
Drive the expansion and diversification of the bank’s revenue streams, including non-traditional banking products and services, to ensure long-term sustainability
This leadership role requires a deep understanding of Core Banking, Lending Products, Transaction Banking, Customer Value Proposition (CVP), Trade Finance, Digital Delivery Channels, and broader financial services. The head will play a critical role in driving the Bank’s growth through new revenue streams, enhanced customer experiences, and optimized product and channel performance. The Head endeavours will be pivotal in aligning the Bank’s product and channel strategies with the evolving needs of the agricultural industry and its stakeholders.
Key Performance Areas
1. Core Banking System, Product Development and Management.
Ownership of Core Banking Platform and its management
Lead the design, development, implementation and lifecycle management of the Bank’s agricultural product offerings.
Collaborate with cross-functional teams to develop new, innovative financial products tailored to the unique needs of farmers and agribusinesses.
2. Pricing & Revenue Diversification strategy and optimization
Pricing Strategy
Design and implement dynamic pricing strategies that are competitive, sustainable, and aligned with the Bank’s overall business objectives.
Lead pricing innovation and the development of models that balance risk, customer affordability, and profitability.
Revenue Diversification and Innovation
Identify and explore new revenue streams beyond traditional banking products.
Develop strategies for increasing non-interest income through fees, advisory services, fintech collaborations, and sustainable agriculture-related financial products.
3. Channel Strategy and Distribution
Develop and manage multi-channel distribution strategies, including digital platforms, mobile banking, physical branches, partnerships, and third-party networks in collaboration with Treasury and Strategy.
Identify and implement new channels to enhance customer reach and engagement, particularly in rural and underserved agricultural community networks in collaboration with Treasury and Strategy.
4. Financial Performance and Reporting
Drive the financial performance of the product, pricing, and channel portfolios by tracking key performance indicators (KPIs), including revenue, profitability, and customer satisfaction metrics.
Prepare regular reports and presentations for the executive team and board on product performance, pricing trends, and channel effectiveness.
5. Regulatory and Risk Compliance
Ensure that all products, pricing structures, and channels comply with relevant regulations and industry standards.
Collaborate with the risk and compliance teams to proactively manage and mitigate any risks associated with new product and pricing innovations.
6. Project Management
Establish clear goals, timelines, deliverables, and resources required for project execution.
Identify and engage with key stakeholders across departments.
Coordinate and lead cross-functional teams to execute project tasks and activities.
7. People Management
Performance Management
Analyse the business plan to determine the applicable deliverables and targets.
Compile the Performance Management documentation in collaboration with the staff
Capacity Planning
Determine the human resource requirements, in accordance with the expected deliverables and current capacity.
Secure the human capital requirements to ensure that deliverables will be met in accordance with the expected targets.
Financial Management
Develop and manage the divisional budget.
Manage expenditure and ensure no fruitless expenditure.
Preferred Minimum Education and Experience
Honours degree in Product, Finance, Banking, Agricultural Economics, or a related field.
Master’s degree (MBA or similar) preferred.
Experience in financial services, with at least 5 years in leadership roles focused on product management, pricing strategy, and revenue diversification >10 years
Proven track record in developing and launching financial products, pricing models, and revenue generation strategies >10 years
Experience working with digital channels, fintech partnerships, and modern banking technologies >10 years
Critical Competencies
Strong leadership and strategic thinking skills.
Deep understanding of banking & financial services, lending products, and supply chain finance.
Expertise in pricing strategy, financial modelling, and competitive analysis.
Pricing policies, models, tools and systems.
Product development
Expertise in revenue diversification and product innovation
Experience in revenue diversification and exploring new business lines or product innovations.
Excellent communication, negotiation, and interpersonal skills.
Knowledge of relevant regulatory requirements and risk management in financial services.
Strong analytical skills and the ability to make data-driven decisions.
Additional Requirements
Extended hours as and when required
Travel as and when required
Title: Head Product Pricing Channels and Revenue Diversification (Gauteng/Head Office)
Company: Land Bank Careers
Location: Centurion