Overview
Head of Marketing Jobs in Randburg, South Africa at Lyceum College
Location: Randburg
At Lyceum College, we believe education changes lives, and we’re looking for a dynamic Head of Marketing who shares that belief and knows how to translate strategy into real growth.
Are you a seasoned marketing leader with a deep understanding of sales processes, performance marketing, and brand building? Are you passionate about driving campaigns that not only look good but deliver measurable results?
If that sounds like you, we want to hear from you.
What You’ll Do
Lead the marketing department and manage the execution of multichannel campaigns that drive student acquisition and retention.
Work closely with sales leadership to ensure marketing efforts are directly aligned with sales targets, lead generation, and conversion goals.
Use insights and analytics to shape data-driven strategies and improve campaign effectiveness, leveraging AI tools and automation to enhance targeting, personalization, and performance tracking.
Own and evolve the Lyceum College brand, ensuring relevance and resonance in a highly competitive market.
Oversee digital strategy (SEO, SEM, social, email, content) and traditional channels to support aggressive growth objectives, incorporating emerging technologies where relevant.
Manage and mentor a growing team of marketers, creatives, and agency partners, encouraging a culture of tech-enabled innovation and experimentation.
Requirements
A minimum of 5-7 years in a senior marketing leadership role, preferably within the education, FMCG, or services industry.
Proven experience in aligning marketing with sales functions to improve lead quality, sales conversion, and ROI.
Strong command of digital marketing tools, CRM systems, and marketing automation platforms, with exposure to AI-enhanced marketing tools and data analytics platforms.
Exceptional leadership, communication, and project management skills.
A creative, data-savvy, and commercially focused mindset with a passion for technology-enabled growth.
Education
& Skills
Same as requirements above, emphasizing digital marketing, performance marketing, B2B sales, SaaS, customer acquisition, multichannel marketing, affiliate marketing, team management, public speaking, and lead generation.
Employment Type : Full Time
Experience : 5-7 years
Vacancy : 1
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Title: Head of Marketing
Company: Lyceum College
Location: Randburg, South Africa
Category: Marketing / Advertising / PR (Marketing Manager, Marketing Strategy, Digital Marketing)
