Overview
External Sales Representative Jobs in Durban, KwaZulu-Natal, South Africa at HTS HR Services
Title: External Sales Representative
Company: HTS HR Services
Location: Durban, KwaZulu-Natal, South Africa
Driven and customer-focused sales professional with a passion for the electrical distribution
retail industry. Responsible for traveling to customer sites, providing support, securing orders,
reaching target and growing the company’s client base.
KEY RESPONSIBILITIES
- Analyse geographic areas to understand key customers and sales opportunities within identified areas of responsibility through market visits.
- Define routines and call cycles for managing the operations in a professional / sustainable way, in line with routines matrix set out by Head of Sales.
- Adhere to the Skynamo sales activity reporting on daily basis and report any deviations thereon.
- Update customer base regularly to ensure effective planning, correct targets and customer engagement.
- Work closely with Internal Sales Representative to ensure quotations are accurate and most importantly are converted into sales.
- Execute the promotional activities and sales initiatives in conjunction with Key Account Managers and ensure that merchandising in the store is maximised.
- In-store price compliance through margin management is critical and a must for the Sales Representative.
- Plan and actively involved in trade shows and breakfast runs in your area.
- Manage and secure sufficient Point of Sales (posters, flyers) and samples are shared with customers to drive sales and visibility.
- Sign up new accounts for growth and to increase our footprint in both Retail and Wholesale Channels.
- Ensure that the non-buying account and lost lines are closely monitored, and the plan is in place to convert monthly.
- Conduct competitor activities to keep abreast of the trends and innovation.
- Work side by side with our sister companies to derive value and collaborations through joint initiatives.
- Understand partners’ key business priorities and how to influence and work closely with them.
- Do monthly business reviews with key customers in line with business plan vs set targets.
- Travelling regionally as required at times with an overnight stay.
QUALIFICATIONS & EXPERIENCE
- Matric certificate or equivalent (a post-matric undergraduate technical or commercial qualification is advantageous).
- 3+ years of B2B sales experience, preferably in industrial electrical, automation, or technical products.
- Proficient in Microsoft Office (Word, Excel, PowerPoint) and CRM platforms (SAP, Salesforce, etc.), with a strong K8 knowledge.
- Valid driver’s license and own vehicle (travel required).
KNOWLEDGE & SKILLS
- Proven track record as a leading sales representative with a hands-on, accountable, and mature approach.
- In-depth understanding of the electrical industry, including market structure, key players, and business practices.
- Strong commercial acumen with the ability to understand margins, profits, and market trends.
- Demonstrated ability to close sales deals, upsell, and cross-sell using value-based and solution-oriented approaches.
- Experience with consultative sales and relationship-based account management.
- Excellent verbal and written communication skills in English.
- Strong interpersonal skills with the ability to influence, negotiate, and motivate others.
- Effective team collaboration as well as the ability to work independently with responsibility.
- Strong analytical and problem-solving abilities, including critical thinking and strategic decision-making.
- Skilled in developing business strategies and translating them into actionable plans.
- Well-organised, results-driven, and capable of prioritising tasks under pressure.
- High level of attention to detail and accuracy in reporting and documentation.
- Professional personal presentation and confident company representation.
- Proficiency in MS Office applications (Word, Excel, PowerPoint, etc.).
- Strong presentation skills for delivering technical and commercial value propositions.