Overview
Digital Marketing & CRM Coordinator – Law Firm Jobs in Sandton, South Africa at AGC Recruitment Pty Ltd
Position: Digital Marketing & CRM Coordinator – Global Law Firm
Our client, a Global Law Firm in Sandton is looking for a Digital Marketing & CRM Coordinator who will be responsible for developing, implementing, and managing digital marketing campaigns that promote the firm’s services. This role will play a major part in enhancing brand awareness within the digital space, driving website traffic, and acquiring leads/customers. The Digital Marketing & CRM Coordinator will also be responsible for managing and optimizing the firm’s Customer Relationship Management (CRM) system.
Key Responsibilities:
Digital strategy and campaign management:
Develop, manage, and execute digital marketing strategies across multiple channels, including social media, email, SEO (search engine optimization), and PPC (pay per click).
Coordinate with the Clients & Markets team to create cohesive brand messages across all digital platforms.
Social media management:
Manage the firm’s social media profiles and presence, including Facebook, Twitter, Linked In, and other relevant platforms.
Plan and execute social media campaigns to boost engagement and lead generation.
SEO and Website Management:
Optimize website content for SEO to improve organic search rankings.
Collaborate with lawyers, the communications team and other stakeholders to produce informative and compliant content that resonates with the target audience.
Coordinate with web developers to ensure the site structure and content are aligned with SEO best practices.
Email Marketing:
Work closely with communications and event teams to design and execute email marketing campaigns to nurture leads and keep current clients informed.
CRM System Management:
Oversee the day-to-day operation of the CRM system (Inter Action), ensuring it runs smoothly and efficiently.
Perform regular system maintenance, including updates, backups, and troubleshooting.
Data Management and Integrity:
Ensure the accuracy and integrity of all data within the CRM system (Inter Action).
Skills and Experience Required:
Formal tertiary qualification in Digital Marketing, Communications, or related field.
Proven experience in digital marketing, preferably within a professional services or legal environment.
Strong knowledge of SEO, PPC (pay per click), email marketing, and social media best practices.
Proficient in marketing analytics tools such as Google Analytics and social media management platforms.
Excellent written and verbal communication skills.
Strong organizational and project management skills.
CRM software exposure (on Inter Action would be an advantage)
Sound working knowledge of Word, PowerPoint and Excel.
Photography skills would be an advantage.
Salary & Remuneration:
Market Related.
If you meet the above requirements, please apply online.
Brought to you by AGC Legal Recruitment
Title: Digital Marketing & CRM Coordinator – Law Firm
Company: AGC Recruitment Pty Ltd
Location: Sandton, South Africa
Category: Marketing / Advertising / PR (Digital Marketing, Social Media Marketing, SEO)
