Digital Commerce Lead HQ-ZAF Jobs in Cape Town, South Africa at PepsiCo
Overview
About Pepsi Co
Pepsi Co products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. Pepsi Co generated more than $79 billion in net revenue in 2021, driven by a complementary beverage and convenient foods portfolio that includes Lay’s, Doritos, Cheetos, Gatorade, Pepsi-Cola, Mountain Dew, Quaker, and Soda Stream. Pepsi Co’s product portfolio includes a wide range of enjoyable foods and beverages, including many iconic brands that generate more than $1 billion each in estimated.
Responsibilities
What we’re looking for:
The Head of Digital Commerce will be responsible for leading the development and execution of the total Digital Commerce agenda across the organisation. This includes driving sustainable, customer-centric growth across all eCommerce platforms and retail partners by delivering differentiated value, consistent excellence in execution, and digital innovation.
This strategic leadership role is accountable for:
Co-creating and executing integrated, customer-centric commercial strategies in partnership with sales, marketing, shopper, and category teams to accelerate digital growth, gain competitive advantage, and position the business as a trusted advisor to key customers—as measured by Advantage Monitor (TAG) priorities.
Translating strategic priorities into actionable executional toolkits and enablement frameworks, including the embedding of PERFECT DIGITAL STORE shopper principles, gold-standard omnichannel execution, and granular growth opportunities at a customer and category level.
Elevating the organisation’s digital commerce maturity from foundational to best-in-class, by embedding digital-first thinking, fostering internal capability, and aligning internal and external stakeholders to deliver consistent value across the digital ecosystem.
Establish and nurture strategic partnerships with key Modern Trade and eCommerce customers, positioning the organisation as a trusted advisor through thought leadership, data-led insight, and forward-thinking strategies aligned to mutual growth ambitions.
Lead the development of category growth plans in partnership with the Sales, Category, and Shopper teams—equipping frontline teams with compelling, insight-driven narratives and execution plans that unlock joint value for Pepsi Co and its retail partners.
Champion excellence in eCommerce execution by guiding the business to define and deliver the optimal digital assortment, promotions, and path-to-purchase experiences across omni-channel and pureplay customer environments.
Act as a centre of excellence for digital brand marketing strategy—partnering with internal Marketing, Media, and Shopper teams to define and embed best-in-class principles for brand-building in digital environments, ensuring alignment across the entire funnel from awareness to conversion.
Harness multiple data sources (, sales data, shopper behavior, digital shelf metrics) to diagnose performance drivers, identify competitive opportunities, and provide category benchmarking and tailored strategies to enable targeted, sustainable growth for Pepsi Co and its retail partners.
Develop and embed customer-centric category visions grounded in the DX operating model (Identify, Engage, Convert, Optimize), gaining alignment across internal Pepsi Co stakeholders and external customers to elevate Pepsi Co’s role in digital Category Captaincy and long-term strategic partnership.
Drive integrated long-term planning with key customers, connecting the dots across shopper insights, category management, and digital shopper marketing to build robust, insight-led, end-to-end growth strategies.
Enable Pepsi Co to secure and maintain Trusted Advisor status by consistently delivering actionable insights, strategic foresight, and shopper- and channel-centric plans that drive long-term, mutually beneficial results.
Define and ope rationalise success at the digital point of purchase, introducing a shared language for digital shelf excellence, educating stakeholders on key execution levers, and establishing a globally consistent set of KPIs to measure execution quality and track…
Title: Digital Commerce Lead HQ-ZAF
Company: PepsiCo
Location: Cape Town, South Africa
Category:
