Overview

Brand Manager Jobs in Cape Town, South Africa at Make it Good

Position: Country Brand Manager

Location: Cape Town (City Bowl)
Work model: Full-time, in-office (with flexibility).
Salary: Market-related (depending on level of experience)

Why you’d want to work here

  • Big global brand energy, with proper start-up pace and momentum

  • The business is evolving, the product range is expanding, and “how we work globally” is being reimagined — so there’s loads of runway to make your mark

  • Genuinely adult culture: flexible, no micromanagement, strong ownership

  • Proper benefits: medical aid + provident fund

  • Time off that actually feels like time off: 20–24 days leave (depending on seniority) + your birthday off

  • A weekly team meal in the office (yes please)

About our client
Our client is an independently owned skincare business with a globally recognised hero product and distribution across more than 160 countries. They’ve got that rare combo of real scale and “let’s build what’s next” energy — curious about human behaviour, ambitious about brand growth, and serious about high-quality marketing. They’re looking for a Country Brand Manager to lead brand building in South Africa from their Cape Town HQ.

What the job involves

  • Owning the local brand strategy and annual marketing plan — from insight to execution

  • Building breakthrough integrated campaigns (ATL/BTL/digital/retail), aligned to global brand direction and local opportunity

  • Managing agencies (creative, media, PR, production) and keeping the work sharp, on-brief and on time

  • Leading the budget: planning, forecasting, tracking ROI and optimising spend

  • Driving growth across key channels (retail, pharmacy, e-commerce) with strong trade and customer collaboration

  • Using consumer, category and performance data to make smarter decisions (you’re equal parts story + spreadsheets)

  • Partnering closely with Sales, Trade Marketing, Insights, Supply Chain and Global Marketing to land plans beautifully

  • Supporting product launches and innovation rollouts — messaging, comms, assets, go-to-market plans

  • Protecting brand consistency across touchpoints (pack, comms, partnerships, in-store, social, etc.)

  • Reporting on performance and learning — and turning that into better work, fast

What you need to be considered

    • Solid Brand Management experience (typically 3–5+ years, or equivalent depth) within FMCG / OTC / beauty / personal care
    • Proven experience building brands (not just “running campaigns”) — you’ve driven growth and can show it

    • Strong integrated marketing capability across ATL + digital + retail/trade environments

    • Confident agency leadership: you can inspire great work and challenge when needed

    • Budget management experience (planning + forecasting + ROI thinking)

    • Excellent stakeholder management — you’re calm, clear, persuasive, and you get things moving

    • A balance of creativity and commercial rigour (left brain + right brain)

    • Cape Town-based, and happy being in-office as your default

    Bonus points if you…

    • Have worked on a brand with global alignment (and know how to adapt without diluting)

    • Have experience in pharmacy/health retail channels

    • Love behavioural insight and can turn it into simple, powerful brand ideas

    • Have managed or mentored junior marketers

    Title: Brand Manager

    Company: Make it Good

    Location: Cape Town, South Africa

    Category:

     

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