Overview
B2B Performance Marketer Jobs in Home Based at Marketing Pros
Full Job Description
Description
If GA4, GTM, and SQLs don’t scare you, but bad targeting does — this is your sign.
Stop boosting posts. Start owning SaaS ad budgets that actually convert.
No fluff, no endless approvals — just you, the data, and results that slap.
HubSpot nerds, LinkedIn Ads lovers, and Google Ads pros — we’re talking to you.
Fully remote. Fast process. Big impact. Let’s go
The Role
You’ll be responsible for:
Own both strategy and hands‑on execution: develop and execute comprehensive B2B performance‑marketing strategies for clients, primarily on Google Ads and LinkedIn Ads.
Independently manage client ad accounts, including campaign setup, optimisation and reporting (initially 5 accounts)
Conduct thorough keyword research and craft compelling ad copy that resonates with target audiences.
Translate funnel data into pipeline‑ and revenue‑level insights; optimise toward SQLs/ARR, not just MQL volume.
Utilise HubSpot Marketing & Sales Hubs (lists, workflows, custom reports) for reporting and campaign setup, ensuring seamless integration with client CRM systems.
Set up and manage conversion tracking using Google Tag Manager and Google Analytics 4.
Analyse campaign‑performance data and provide actionable insights to improve results.
Contribute to lead‑nurturing efforts as needed to maximise sales‑meeting bookings.
What success looks like in the first 90 days:
Audit & optimise client accounts, delivering measurable performance lifts.
Deliver a strategic deck for a new client, outlining a 6‑month roadmap and KPIs.
Build GA4 and HubSpot reporting views that surface pipeline and revenue metrics for each assigned account.
The Person
B2B demand‑generation strategy (SaaS a plus)
Google & LinkedIn Ads execution (account build, optimisation, reporting)
Strong English written & verbal communication
Proficiency with HubSpot Marketing & Sales Hubs (lists, workflows, custom reports)
Experience setting up and managing conversion tracking using Google Tag Manager and Google Analytics 4
Ability to conduct in‑depth keyword research and write compelling ad copy
Strong analytical skills and the ability to interpret campaign data to drive performance improvements
Benefits Through Marketing Pros
Remote-First, Flexible Work Model
Shared Office Space in Cape Town
A Slack Community of Marketing Professionals
Global Visibility
Your Own South African Talent Partner
Social and Training Events
Full-time South African Employment Contract
HR, Payroll & Taxes are taken care of!
Please be sure to read our Ts & Cs before submitting your application.
About Marketing Pros
We’re a Marketing Recruitment Agency based in South Africa dedicated to connecting top talent with global companies. Join our community today!
Title: B2B Performance Marketer
Company: Marketing Pros
Location: Home Based
Category:
